FRNT Announces Offering and
Bitcoin Treasury Strategy 

TORONTO, July 14, 2025 – FRNT Financial Inc. (TSXV:FRNT) (OTCQB:FRFLF) (FSE:XZ3) (the “Company” or  “FRNT”), a digital asset investment bank servicing institutions, is pleased to announce that, in connection  with the previously announced non-brokered private placement offering of common shares of the  Company for aggregate gross proceeds of up to $2,000,000 (the “Offering”), the Company intends to  invest a portion of the proceeds raised in the Offering in a spot Bitcoin treasury, after long-holding  synthetic exposure to the asset. FRNT believes it has considerable differentiation in the efficiency in which  it can operate such a treasury as its principals have over a decade of experience in digital asset arbitrage  strategies, hedging and lending practices within the ecosystem. 

FRNT is building a roster of BTC treasury companies as clients where FRNT advises on optimizing their  cryptocurrency operations and services such activities. This includes supporting firms that may lack  internal expertise or are seeking independent validation of their proposed strategies. 

In addition, the Company intends to allocate additional capital to marketing the firm. The Company has  existed for more than five years in preparation for a digital asset market with broadening sophistication in  its activities, similar to commodities and other mature markets. FRNT believes it can be a valuable partner  to a growing amount of corporates and asset managers committing to the space, looking for high-value  institutional sales. 

Company CEO Stéphane Ouellette notes, ‘The current environment is what we have been preparing our  company for, for over half-a-decade. After years of building, FRNT is experiencing the type of commitment  from institutions and prospective counterparts that can see the company re-rate revenue and reach  escape velocity. With the additional capital, we hope to demonstrate to others how they can be efficient  with their BTC and other crypto investments and holdings. At the same time, we hope to market ourselves  to a broader audience who may not be aware of our services in a time of growing need.’ 

For further information on the Offering, please refer to the Company’s press release entitled “FRNT  Announces $2M LIFE Financing” filed on the Company’s profile on SEDAR+ at www.sedarplus.com on July 14, 2025. 

About FRNT  

FRNT is a digital asset investment bank offering capital markets and advisory services to institutional  investors participating in or entering the space. The Company aims to bridge the worlds of traditional and  web-based finances with a technology forward and compliant operation. Business lines include  deliverable trading services, structured derivative products, merchant banking, advisory, consulting,  lending origination and principal investments. Headquartered in Toronto, FRNT was co-founded in 2018  by CEO Stéphane Ouellette. 

FRNT Financial Inc.  

Chief Executive Officer 

Stéphane Ouellette 

investors@frnt.io 

833 222-3768

https://frnt.io 

Neither the TSXV nor its regulation services provider (as that term is defined in policies of the TSXV)  accepts responsibility for the adequacy or accuracy of this news release. 

FORWARD-LOOKING STATEMENTS 

This press release contains “forward-looking statements” and “forward-looking information” within the  meaning of applicable law which may include, without limitation, statements relating to the terms and  completion of the Offering, the use of proceeds of the Offering, the technical, financial and business  prospects of the Company, its assets and other matters. Generally, forward-looking statements and  forward-looking information can be identified by the use of forward-looking terminology such as “plans”,  “expects” or “does not expect”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”,  “anticipates” or “does not anticipate”, “believes”, or variations of such words and phrases or statements  that certain actions, events or results “may”, “could”, “would”, “might” or “will be taken”, “occur” or “be  achieved”. All forward-looking statements and forward-looking information are based on reasonable  assumptions that have been made by the Company as at the date of such information. Forward-looking  statements and forward-looking information are subject to known and unknown risks, uncertainties and  other factors that may cause the actual results, level of activity, performance or achievements of the  Company to be materially different from those expressed or implied by such forward-looking statements  and forward-looking information, including but not limited to: the general risks associated with the  speculative nature of the Company’s business, current global financial conditions, uncertainty of additional  capital, price volatility, no history of earnings, government regulation in the industries in which the  Company operates, political and economic risk, absence of public trading market, arbitrary offering price,  dilution to the Company’s common shares, dependence on key personnel, currency fluctuations, insurance  and uninsured risks, competition, legal proceedings, conflicts of interest and lack of dividends. Although  the Company has attempted to identify important factors that could cause actual results to differ  materially from those contained in forward-looking statements and forward-looking information, there  may be other factors that cause results not to be as anticipated, estimated or intended. There can be no  assurance that such information will prove to be accurate, as actual results and future events could differ  materially from those anticipated in such statements or information. Accordingly, readers should not place  undue reliance on forward-looking statements or forward-looking information. The Company does not  undertake to update any forward-looking statement or forward-looking information that is included  herein, except in accordance with applicable securities laws.

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